First held in 1923, The 24 Heures du Mans , the greatest of all motor sport endurance races, has always been won by the team demonstrating the finest combination of endurance, reliability and speed in their vehicle, together with personal passion, determination and stamina. Legendary in its own right, the race has made icons of cars and drivers. IN RECOGNITION OF THE ELEVATED STANDING OF THE RACE, ROLEX HAS BEEN THE OFFICIAL TIMEPIECE OF The 24 Heures du Mans SINCE 2001.